About the Founder
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Kaushal Thakkar's Story
Kaushal Thakkar started his career after completing an MBA from the revered KJ Somaiya Institute of Management & Research, Mumbai. In the early stages of his career, he worked with Tata Interactive Systems and The Times Group.
His expertise and forward-looking approach were established when he was promoted as the Head of Search Engine Optimization at Myntra, India’s largest fashion eCommerce brand. Later, he helped Craftsvilla carve a unique position in the Indian eCommerce market as its Head of Digital Marketing before founding Infidigit. Industry observers and attendees have commended his work in sessions where he was the speaker for SEO.
Today, Infidigit is widely regarded as an SEO, ecommerce SEO, app store optimization, and CRO specialist with a team of 150+ experts. As its founder and Managing Director, Kaushal leads from the front and directly provides expertise to hundreds of clients around the globe.
Kaushal’s unique perspective is backed by his 23+ years of experience in the industry, which is still considered to be in its early growth phases by many observers. He is also a Project Management professional and was awarded the ‘Persuasion, Emotion, and Trust’ certification by Human Factors International.
As an SEO keynote speaker, Kaushal delivers speaking sessions, workshops, consulting engagements, and keynotes on performance marketing, digital marketing, search engine optimization, app store optimization, and data-driven marketing on the digital spectrum. Please get in touch with his team to check for his availability.
The numbers speak
23+
500K+
$1bn+
A Chronicle of Growth and Leadership
Software EngineerSEPL
Developed JSP/Java solutions for U.S. clients.
Founder & Business ManagerSoftsol
Grew an SEO and digital marketing business. Developed an eCommerce site for clients.
Business ManagerTata Interactive Systems
Led cross-functional teams and achieved 1.5x revenue growth.
Technical ManagerICICI Lombard & ICICI Bank
Managed engagement strategies for banking and insurance products.
Senior Product ManagerThe Times Group
Managed product development for a recruitment management system.
Senior Product ManagerMyntra
Managed storefront, implemented Google Analytics Premium and improved the conversation rate.
SEO HeadMyntra
Won ECHO Silver and Bronze awards for best search strategy, increasing traffic by 5x through SEO.
Head of Digital MarketingCraftsvilla
Led the digital marketing team and created innovative strategies.
Founder & Managing DirectorInfidigit
Led SEO, ASO, and CRO for various brands; recognized at the 2020 Search Engine Land Awards.
Notable Speaking engagements by Kaushal
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Conference Keynote Speaker
- Addressed over 100K attendees at conferences
- Shares real-world case studies and examples
- Tailors content to audience needs
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Panel Discussions
- Values diverse viewpoints and perspective
- Shares expertise and vision along with data
- Drives the conversation with future-focused insights.
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Education Coach
- SEO Mentor at Growth School with 8,000 students
- Coach at UpGrad with 15+ hours of content
- Workshops in reputed management colleges across India
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Podcast Host
- Host of TGG Podcast with 100K listeners across 3 seasons
- Interacted with 60+ International industry experts
- Guest on popular podcasts related to marketing leadership, etc
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Webinars
- Breaks down complex SEO concepts in a simple way
- Busts SEO related myths guides ways to achieve their goals
- Upskill students, employees & business owners in SEO
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News Coverage
- Provides valuable industry commentary
- Recognized in news for business growth
- Guides audience through digital challenges
Raam Nayakar 
Marketing Strategy at Myntra
Want Kaushal to speak at your next event?
Some articles published by Kaushal
How Generative AI is Transforming Search in India and its Impact on User Experience
- December 2023
SEO Strategies For MSMEs: A Comprehensive Guide For Digital Success
- December 2023
- December 2023
- February 2023